Your Pubes Need Not Fear the New Brazilian Hair Trend

First, the Brazilians became synonymous with leaving you as bare down there as your pre-teen days; now, they want to take over the hair on your head. Reports of a new hair treatment trend are coming out of Long Island, New York–where else?–that’s called escova progressiva (”progressive blow dry” in Portuguese) and used to straighten even the nappiest ‘do. (We’ll let the Dominicans be the judge of that.) One broad even wept her first time around at how “mind-boggling” the results were, probably ’cause the formaldehyde from the chemicals involved stung her eyes. While stylists and fashion editors warn women to be careful about where said chemicals comes from, they swear it brings out the inner silk in any “thorn bush” or “tumbleweed.” Wait … are you sure we’re not talking about pubes any more? We can see it all now: the two Brazilian hair style imports combine to give the world straightened pubic hair, referred to as the “Cousin It.”

Curls, Split! Ringlets, Be Gone! [NY Times]
Image [Michiko Kurisu / NY Times]