This Nike ad for Body By Dance featuring a track by esteemed, Oscar-winning movie composer Gustavo Santaolalla (Brokeback Mountain, Amorres Perros) with lyrics sung by Debi Nova is called “Suda Jamon.” Which literally, translates to “Sweat Ham” meaning sweat fat. Ewwww. We suppose it’s marginally uplifting to women with it’s don’t-get-plastic-surgery-when-you-can-dance-your-flab-away message. If only all the women in the video didn’t look like models and it wasn’t so obvious in the first 35 seconds that the main character is going to bolt from the operating table, (sorry, spoiler!), making it kind of, you know, after school special-ish. All of which we could have overlooked until the ridiculously cheesy hospital gown dance sequence. Other than that, though, we feel very uplifted.

Suda el Jamón [Teletica]