Eva Mendes shed her top in a new commercial for Calvin Klein’s “Secret Obession” perfume. Which, we guess, smells like morning-after hair and mascara clumps. Eva’s commercial was banned in the United States because women’s nipples are evil and belong to Satan and, thus, cannot be shown on TV alongside more important things like knife fights and teenagers having sex under bleachers. We don’t really see this ad as being particularly racy, especially since it appears that Eva is in the throes of a febrile seizure throughout.

And, apparently, some have got their Calvins in something of a twist over the banning of the commercial:

[T]he spot’s creative director, Fabien Baron, was less diplomatic over the networks’ decision, which has forced Coty to create a less-provocative version — albeit one that can still only be shown after 9 p.m. Baron, reached in Europe, said he was totally surprised to hear about the controversy.

“You must be kidding me. This country really needs a new president — this country is so messed up,” said Baron. “It’s such a joke and it’s quite upsetting, frankly, how hypocritical this country has become. It’s OK for children to see people killed by guns? Spreading a little love right now would be a good idea.

He then puffed idly on a cigarette whilst leaning non-chalantly against a steetlamp and muttered, “Art. Nipple. Teacup. Typewriter. Umbrella. Ferret. Art. Is it art? What is the nature of art?” Because of course he would say that.

Calvin Klein’s Latest Controversy [WWD]