Gay, Latino boys, your day has come in the form of Perez Hilton spokesmodeling for Levi’s. (We know, we feel the same way about Ugly Betty.) Queerly called, “Unbuttoned” (cuz you guys can’t keep your pants on), the campaign features Perez’s own webpage (a video clip of it is above) where he treats you to his very own, gay-style, music mix, some stilted, hand waving animation and a pompadour he should sue his stylist over. He also lets us know that “Perez” is just a “character” that he “sometimes plays into.” Like when he’s breathing and/or awake? He also says that his life feels like one big musical. Please, Broadway, no.

Levi’s, Unbuttoned and Out of the Closet [NYT via]
Perez Hilton Unbuttoned [Levi’s]