





Professor Adrian North, a music psychologist at Heriot-Watt University in Edinburgh, Scotland, conducted a study of 3600 people from around the world to figure out what your preferred music genre says about you. Besides the fact that he could’ve just done a MySpace quiz for that kind of information, we have a few problems with this being called a scientific study. For one thing, there was no analysis of any of the Latin genres. Secondly, there are genres labeled things like “Indie,” which really could encompass any number of types of music. Thirdly, most people don’t purely listen to one genre of music. For example, one of the findings of the study was that Indie lovers have low self-esteem and lack motivation, while Country & Western fans are hard working. But what if your favorite genre of music is alt country? Therefore, we present Professor North’s results along with Guanabee’s own analysis per our personal experience of attending many shows and judging people based on how they look. Plus, Latin genre extras!
BLUES
Professor North Says: High self-esteem, creative, outgoing, gentle and at ease
Guanbee Says: These people haven’t been sober since 1962. They don’t need a personality. They have Jameson. They use their music to cope with loss, which is a good thing because they can’t maintain relationships.
JAZZ
Professor North Says: High self-esteem, creative, outgoing and at ease.
Guanabee says: We will definitely give it to you that this bunch is creative. If by creative you mean they can play 720 variations of “Tea For Two” in a musical circle jerk no chick would be caught dead at. Also, have you seen their clothes? Kudos for always knowing where to score the heroin, though.
CLASSICAL MUSIC
Professor North Says: High self-esteem, creative, introvert and at ease
Guanabee says: These people are trying to get laid by showing you how smart they are.
RAP
Professor North Says: High self-esteem, outgoing
Guanabee says: Ghetto folks and the people who aspire to be them.
OPERA
Professor North Says: High self-esteem, creative, gentle
Guanabee Says: Gay
COUNTRY AND WESTERN
Professor North Says: Hardworking, outgoing
Guanabee Says: Ladies and gentleman, your future Vice President.
REGGAE
Professor North Says: High self-esteem, creative, not hardworking, outgoing, gentle and at ease
Guanabee Says: Cliches aside, these guys have huge cocks.
DANCE
Professor North Says: Creative, outgoing, not gentle
Guanabee Says: These people are creative in the sense that they see hair gel as a lifestyle rather than an accessory. They find music and self-tanner to be acceptable expressions of their latent homosexuality.
INDIE
Professor North Says: Low self-esteem, creative, not hard working, not gentle
Guanabee says: These people reject major labels because corporations remind them of their parents. No, literally. Their parents own RCA. And GE. This is also the reason they shun bathing.
BOLLYWOOD
Professor North Says: Creative, outgoing
Guanabee says: These people are manic from masturbating all day as a result of India’s dance-only sex education stance.
ROCK/HEAVY METAL
Professor North Says: Low self-esteem, creative, not hard-working, not outgoing, gentle, at ease
Guanabee Says: Any genre that boasts an artist who will piss on the Alamo has our respect. Also, kudos for being friends with Satan.
CHART POP
Professor North Says: High self-esteem, not creative, hardworking, outgoing, gentle, not at ease
Guanabee Says: These are all those friends of yours who are married and have kids. Also, probably your mom. And possibly you. Sorry.

SOUL
Professor North Says: High self-esteem, creative, outgoing, gentle, at ease
Guanabee Says: We should probably be sleeping with these guys instead of the dipshits at the Mercury Lounge.
A few genres Professor North left out:
REGGAETON
Guanabee says: These people are the amalgamation of merengue and quarter water. Watch them take over Harvard.
SALSA
Guanabee says: These people are single handedly keeping the men’s cologne industry in the black. Contrary to popular belief, they’re better on the dance floor than in the sack.
NORTEÑO
These people are trapped in 1968. On a farm in Mexico. Beating their wives. They char delicious cow, though.
ROCK EN ESPAÑOL/LATIN ALTERNATIVE
Guanabee says: Insufferable identity crises that have a habit of using “art” to “find themselves.” We’ll save you some time: You’re at The Knitting Factory with all the other assholes.

Ha ha ha… Come April there will be someone else to replace Daddy “Harvard” Yankee and make him/her the butt of jokes. My money is on Ivy Queen, though I’d prefer Ruben Blades to get it.
And seriously, where is mariachi? Most of the U.S. Americans think Spanish-speakers come from Mexico and sing mariachi. Or has mariachi been mainstream since Elvis sang “Guadalajara”?
Posted by soledadenmasa | September 09, 2008
Bollywood???? they got fucking Bollywood and not Latin music?? what kind of crap study is this? Did they pass around notes during 3rd period in Jr highs to get this info?
Posted by spanexican | September 09, 2008
Well of course they got Bollywood and no Latin music. It’s Scotland! There are maybe 2 Latinos living there (and I didn’t see either of them when I visited). This was evident by the lack of tacos and the prevalence of curry.
Posted by le chapeau | September 10, 2008
What’s up with the funny scansion and rhyme in the Salsa blurb? Someone’s been writing sonnets in their spare time….
Posted by Jason | September 10, 2008
Can’t believe you didn’t take a crack at salsa fans for copious cocaine use.
What about electrocumbia? - goofy Argentine hipsters?
Posted by dlab | September 10, 2008