Video: Honda Appeals To Apathetic Latino Youth
9 December 2008, 9:00 AM. By Alex Alvarez
The following commercial for Honda features that most coveted of advertising demograhics: Youth. And, as everyone knows, this group is notoriously fickle and difficult to cater to, prone as they are to picking up and dropping trends like they pick up and drop their various sexual partners. While doing the marijuanas! And playing videogames! On their iBerryZunes!
Honda recognizes that their target demographic probably has no real values or aspirations, and this is why they’re buying their cars. Check out the overwhelming — Or merely “whelming.” Whatever. — apathy, after the jump:
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Ay guatever