Attention Sex and the City movie fans and the people who want to avoid them: Soon Scary Sadshaws across America will be able to head into Houlihan’s and order Skyy vodka drinks named after their favorite characters from the...

Actor Luis Guzman isn’t afraid to get cheesy for a role schilling Vermont cheddar; we’re not above using lame puns to describe it. So, hey, why is he selling cheese anyway? Maybe their research showed that Latinos cook with...

Latinos are real and down and fresh and, apparently, pretty good at buying burger franchises, if Burger King’s latest “Real People, Real Success” marketing campaign is any indication: The campaign consists of a series of real-life testimonials of Hispanic,...

A sales consultancy firm found that, when it comes to buying cars, many prospective Latino buyers just want to feel secure. Is that so wrong? Well, maybe if it’s in a Scion XB: Strategic Vision found that Latinos look...

Wal-Mart might not pay you enough to eat or to give little Timmy his presents / life-saving surgery, but they’ll invite the Three Kings to their stores in order to show sensitivity to those people who need yet another...

Tex-Mex’ bastard cousin, Chipotle Mexican “Grill”, is giving away free burritos on Halloween from 5 p.m. to 10 p.m. The caveat? You have to cover your fat ass in tin foil and dress as one. According to the Detroit...

Compounding on Microsoft’s Zune MP3 player’s “hip” factor, the company decided to release a “Limited-Edition” version pre-loaded with reggaeton. According to CNN: “The black, limited-edition Zune will come pre-loaded with the new Wisin y Yandel album, “Wisin vs. Yandel:...

A Brazlian action drama about the war on drugs in Rio’s slums found its way to an early release last week because of how well it did on the black market. Producer Marco Prado announced last Tuesday that “Elite...

Hillary Clinton, the Democratic presidential candidate who would earn more Latino votes than La Virgen de Guadalupe herself, probably never saw it coming. Some businessman in Minneapolis has sold thousands of the product seen here, called (in a stroke...

Oh, the wonders of Google image search. The ad at left popped up while we rooted around the internets for something to accompany today’s Felix-related, Miskito Indians post. We’re no anthropologists, but something tells us she ain’t a member...

Not content with just raping our visual and auditory senses, CBS has developed a mojito-flavored magazine ad for their upcoming television series “Cane”. The series stars Jimmy Smits as the heir to the fictional Duque family’s sugar cane and...

Hat tip—oh, we went there—to Mi Blog Es Tu Blog for this kernel: An international reproductive health organization outta the U.K. has apologized to the Mexican government for distributing the ad seen here at a handful of British clinics,...

Saying fuck it to the conventions of celebrity endorsement, the owner of a taco restaurant in the hipster-infested Williamsburg neighborhood of Brooklyn has taken it upon himself to paint a mural of Angelina Jolie three stories above his business....

Hats off to an astute reader for pointing out that the Mexican market for endangered turtle eggs, which sell as aphrodisiacs there and were highlighted in the second item from today’s Watchando, was addressed by a PSA campaign two...

• Tonight FOX premieres “Anchorwoman,” a reality show featuring a slutty bimbo behind the newsdesk. Same credentials as Mirthala, and we all know how entertaining that was. [Boston Globe] • Hispanic teens are more likely than white teens to...

A commercial for a Brazilian newspaper Estadão comparing bloggers to monkeys has made its rounds on the web, provoking some of us—like Brazilian blogger Pensar Enlouquece—to be downright offended: I should say that it is a case of questionable...

That is, if Beyoncé represents all Black people. (Which she obviously does.) The pop star has announced the late month release of an 8 track EP featuring a Spanish version of her hit “Irreplaceable,” among others. Meaning, it’s not...

Making sure low budget marketing lives up to its reputation, the City of Los Angeles will showcase an annual collection of never-before-heard, locally-produced songs for callers put on hold by City agencies. The program, called Hear In L.A., launches...

Whether attendees liked it or not, this past weekend’s Puerto Rican Festival in Chicago neighborhood Humboldt Park played host to a publicity stunt by TV ratings-monger the Nielsen Company. “To inform consumers about what Nielsen does and how sample...

Apple claims it posted a 73% increase in its 3rd quarter earnings partly on the strength of brisk iPod sales. So who’s behind the spike in purchases? If you ask anybody in devoutly religious Queretaro, Mexico, they’ll say it’s...

Add some lime juice and salt to shitty light American beer, and voila! You’ve got the next corporate ploy to make money offa something from south of the border. With ‘Chill,’ Miller wants to bottle and mass-produce a Mexican...

Lest über-producer Michael Bay think he’s cornered the market on marketing Transformers, we present the above clip that advertises knock-off action figures associated with the decades-old brand. It’s like all the neighborhood’s Latino kids invested in the bilingual merchandising...

The county of L.A. has announced plans to launch an in-your-grill ad campaign about getting yourself tested after getting down. It’s even going to be bilingual! (Apparently, Latinas are among the groups most affected by a recent increase in...

Produced by Brazilian ad agency Salles Chemistri, the ads seen here have divided opinion into two camps: entirely offended Americans and slightly offended Brazilians. They parody a trio of America’s most recognizable sex icons in promotion of Itambé’s fat...

Lurking in the wings and waiting for some gullible Hispanic businessmen to invest, it’s Glamorosas! The “girl’s lifestyle brand”—cartoon series? clothing line? figment of the imagination? it could be anything!—is the creation of fashion designer and illustrator Carlos Marrero,...

Foster Farms, mass-producing chicken empire, has partnered with Norteño band Los Tucanes de Tijuana to promote their chiiiiccckkkeeeennssss in the form of billboards along LA’s various highways. The outdoor ads are part of ‘The Foster Impostors’ campaign: “two out-of-state,...

The latest unwilling tool in McDonald’s arsenal of Latino-geared marketing is “Las Mañanitas”, the traditional folk tune sung to Mexican birthday celebrants every morning they turn a year older. The fast food behemoth’s New York Tri-State Area Co-Op has...

We never get tired of politicians using Spanish in the media to endear themselves with Hispanic voters, mainly ‘cause their screw-ups are always at least mildly entertaining. Plus, we love sniffing out a technique that’s more lip service than...

When you come across the sourceless factoid that 332,134 Hispanic couples will wed by the end of this year, you can’t help but ask, “Who gives a shit, and why does it matter?” Thanks to our never-ending quest to...